Search Results for: Developing New Products And Services

This book will focus on the up-front activities required for product and service differentiation, the learning methodologies that contribute to arriving at that

The global consumer product market is exploding. In 2006 alone, 150,000 new products were brought to market. Now for the bad news: of those, fewer than 5% were

Advance praise for Developing Products in Half the Time Second Edition New Rules, New Tools Preston G. Smith * Donald G. Reinertsen "This is an exceptional book

Toughening environmental legislation, national and supra-national environmental product policies and growing customer demands are focusing the attention of comp