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Type: BOOK - Published: 2014-07-16 - Publisher: Routledge
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Type: BOOK - Published: 2014-07-16 - Publisher: Routledge
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Type: BOOK - Published: 2013-07-04 - Publisher: Routledge
This examination of changes taking place in the world of football focuses on its growing commercialization. It covers such topics as fans becoming shareholders,
Language: en
Pages: 631
Pages: 631
Type: BOOK - Published: 2004-03-01 - Publisher: Routledge
What does commercialisation mean for the future of sport? Modern sports links to commerce are highly visible. Stadiums and arenas bear the names of businesses,