Media Semiotics
Author | : Jonathan Bignell |
Publisher | : Manchester University Press |
Total Pages | : 260 |
Release | : 2002-07-05 |
ISBN-10 | : 0719062055 |
ISBN-13 | : 9780719062056 |
Rating | : 4/5 (55 Downloads) |
Book Synopsis Media Semiotics by : Jonathan Bignell
Download or read book Media Semiotics written by Jonathan Bignell and published by Manchester University Press. This book was released on 2002-07-05 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: Using examples such as the Wonderbra advertisements and the film Waterworld, Bignell presents an investigation of the critical approach to contemporary media studies and discusses the challenges posed by post-structuralist theory and postmodernism.