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Big Data Analytics for the Prediction of Tourist Preferences Worldwide
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Type: BOOK - Published: 2024-02-22 - Publisher: Emerald Group Publishing

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Big Data Analytics for the Prediction of Tourist Preferences Worldwide explores the benefits, importance and demonstrates how Big Data can be applied in predict
Analytics in Smart Tourism Design
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Authors: Zheng Xiang
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This book presents cutting edge research on the development of analytics in travel and tourism. It introduces new conceptual frameworks and measurement tools, a
Big Data Analytics for Business Intelligence
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To introduce the concepts of Big data Analytics for business intelligence and predictive modeling for SMART tourism product design in the Indian tourism industr
Big Data Analytics for Improved Accuracy, Efficiency, and Decision Making in Digital Marketing
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Type: BOOK - Published: 2021-06-18 - Publisher: IGI Global

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The availability of big data, low-cost commodity hardware, and new information management and analytic software have produced a unique moment in the history of
Marketing and Big Data Analytics in Tourism and Events
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In the digital age, the tourism industry faces the challenge of effectively marketing destinations amidst a sea of competition and information. Marketing Inform