Search Results for: Boomers

"Baby Boomers (and I confess I am one): prepare to squirm and shake your increasingly arthritic little fists. For here comes essayist Helen Andrews."--Terry Cas

How ministry leaders can help older adults be a vital part of Christian community With the explosion of the older adult population, this important book explores

Provides information about common health concerns including joint pain,ision and hearing, digestion, the heart, mental acuity, and physicalppearance.

Lots of marketers paint a rosy picture of the lifestyle of baby boomers as they enter the retirement years. But authors Moschis and Mathur, basing their finding

Capitalizing on what is arguably the most important social phenomenon of our time and place—the aging of America—this book shows organizations how to market s