Download or read book Fresh Ideas In Brochure Design written by Terri Alexzander and published by Adams Media. This book was released on 1997-01-01 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A "brochure" can be anything from a perfect-bound book to a self-cover trifold... from a tabloid-sized booklet to a miniature 2 1/2" (6cm)-square foldout. Some brochure designers push the boundaries to the very limits for memorable results, while others come out just as successfully on the other end of the design spectrum with handsome, classic pieces. You'll see both extremes (and everything in between) in this cutting-edge sampling of today's best brochure design, fresh from top studios around the country. Each piece includes a short description of the concept behind the design, production specs and often, cost and cost-cutting techniques.