Download or read book Global Entrepreneurship and New Venture Creation in the Sharing Economy written by Zakaria, Norhayati and published by IGI Global. This book was released on 2017-07-13 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: Technological advances have resulted in higher development of online businesses. As such, new entrepreneurs need to develop a different set of skills and strategies to be successful in the realm of digital business. Global Entrepreneurship and New Venture Creation in the Sharing Economy is a pivotal reference source for the latest scholarly research on knowledge and skills essential to entrepreneurs for new business start-ups in the globalized and digital age. Featuring extensive coverage on a broad range of topics such as branding, social capital, and e-commerce, this publication is ideally designed for professionals, researchers, and academicians seeking current research on developing the right mindset, culture, and behaviors for business success in the digital age.