Search Results for: Market Intelligence

Product Description This resource gives readers a step-by-step roadmap for establishing, conducting, and further developing market intelligence programs within

Market Intelligence provides an overview of the most important tools and concepts relevant to intelligence analysis for strategic decision making. The book's fo

Supply Market Intelligence: A Managerial Handbook for Building Sourcing Strategies begins by defining supply market intelligence and discussing opportunities, t

One of the biggest problems facing organisations that commission market research is ensuring that they get the research they want and that the research is relev

In the fast-paced world of international business, competitive intelligence is necessary for the daily survival of small firms and national economies alike. In