Search Results for: Media Telecommunications And Business Strategy

As the clear lines and historic boundaries that once separated broadcasting, cable, telephone and Internet communication dissolve, this comprehensive new editio

With today's communications industry experiencing major changes on an almost daily basis, media managers must have a clear understanding of the different delive

The telecom industry is undergoing unprecedented upheaval as the entire world deregulates and monopolies break apart. This guidebook will help telecom managers

Mobile communications and next generation wireless networks emerge as new distribution channels for the media. This development offers exciting new opportunitie

Digital Media and Innovation, by Richard A. Gershon, takes an in-depth look at how smart, creative companies have transformed the business of media and telecomm